Edgar Romero – L’Oreal
Head of the IT department in Mexico responsible for leading the digital transformation efforts and driving strategic initiatives that create significant value to business growth and competitive differentiation.
Main accomplishments
• Successfully integrated the IT department into the Executive Management Committee, positioning it as a strategic change agent within the organization to facilitate alignment of technology initiatives with business objectives.
• Accelerated the Digital and e-commerce strategy, creating e-commerce platforms for flagship brands, rolling out a new CRM system, and introducing Social Commerce efforts, culminating in a digital sales increase from 1% to 15% over three years.
• Modernized the Data & Analytics platform, expanding the Sell-Out data platform and integrating new HR and Supply Chain modules. This transformation led to a 30% decrease in analysts' data processing time, accelerating decision-making and elevating information accuracy.
• Led the transition of SAP and other key platforms to the cloud, achieving a 20% cost reduction and enhancing the security and operation of mission-critical applications.
• Successfully executed Global Strategic Initiatives, prioritizing a portfolio that delivered scalable solutions and ensured effective program adoption. This includes solutions for Sales, Human Resources, Supply and Finance departments.
Agenda
Revolutionizing The Beauty Industry With Technology
This presentation explores how L'Oréal, the world leader in beauty, is leading a technological revolution in the industry, with a focus on sustainability and inclusivity. We will delve into L'Oréal's strategic approach to BeautyTech, showcasing its multi-faceted impact. We will discover how L'Oréal leverages data, artificial intelligence, and augmented reality not only to create personalized beauty experiences but also to drive environmental responsibility. Learn how tech advancements are minimizing the environmental footprint of product development, packaging, and consumer use. From virtual try-on reducing the need for physical samples to AI-powered tools optimizing resource consumption, we will highlight groundbreaking innovations transforming how consumers discover, experience, and embrace beauty and sustainably. We will explore the future of beauty, powered by technology and driven by L'Oréal's commitment to innovation, sustainability and inclusivity.
Agenda
CIO Panel Discussion: Delivering Business Value through AI Investments
As AI technologies evolve, the opportunities are pushing organizations into a new era of efficiency and competitiveness. CIOs and CISOs are creating comprehensive strategies that lead to business outcomes and prioritizes data security and privacy. Whether creating an in-house tool or looking at vendor platforms, now is the time to assess current capabilities and identify where AI can add value.
Join the Panel debate to discuss:
- Identifying and aligning business needs and use cases for AI implementation
- Zeroing in on the right AI investments for the organization
- Assessing data security and privacy to fully harness the power of AI
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